011999Custom business software — databases that ran daily operations
022007Moved into web development — websites, stores & online systems
03TodayComplex systems and AI-powered products
01
Complex Systems at Scale
Multi-language, multi-site platforms. Custom checkout and pricing logic, B2B ordering flows, CRM and invoicing integrations that keep running long after launch.
02
Custom Backend Development
20+ WordPress builds, almost entirely custom code — plugins fill small gaps, not the system itself. Built around how your business actually runs, documented, and yours to keep.
03
AI-Powered Features
AI integration built into the product, not bolted on afterward — smart search that understands what your customers actually mean, automated support, and chat assistants trained on your own content.
04
Custom Theme & Responsive Design
Every theme built from scratch to your brand, not a recycled template. Fully responsive and fast on every screen, from a phone in traffic to a widescreen monitor.
05
From Design to Working Website
Already have a design, mockup, or brand look in mind? I turn it into a real website that matches it exactly — down to the spacing, not just the general idea.
06
Technical Consulting & Strategy
On Upflip Academy, scope and architecture got questioned with the client before a line of code was written — not just typed up and built. That's the habit everywhere: flag what won't scale before it's built, not after.
Community, niche-interest and small-business sites — a golf club, a photography studio, and enthusiast/community platforms built around what each one actually needed.
A multilingual WooCommerce platform for a European industrial-equipment distributor — AI-generated product content, a custom B2B quoting system, two-way Zoho CRM and…
A WooCommerce store for a US automotive touch-up paint manufacturer — a make/model/year color-finder tool backed by a custom CSV-driven matching system,…
We have hired a lot of developers before and I can honestly say that Slobodan was the best by miles... I highly recommend him to anyone who needs a developer that can go above and beyond for them.
Bobi did an excellent job helping us redesign and improve our website. He is reliable, trustworthy, and highly skilled. He has a strong understanding of WordPress development and the entire website development process. Communication was smooth throughout the project, deadlines were met, and the final result exceeded our expectations.
This freelancer took my ideas and brought them to life with his immense creativity. There is nothing he cannot do. He tackled new challenges by conducting thorough research and completed the tasks quickly. He is worth every dollar. He gets things done in a quarter of the time compared to other freelancers.
Slobadan's prowess as a developer for our website has been nothing short of outstanding. His mastery of coding languages, problem-solving abilities, and attention to detail have significantly elevated our project.
Slobodan is the best developer we have worked with. He was able to quickly understand our requirements, and he implemented them with skill and speed. We changed our requirements several times during the project, but Slobodan dealt with every change professionally and efficiently. 5 stars!
Slobodan delivered the Bootstrap site on time and exactly as per our demand. He's a very experienced, skilled, fast and professional developer. We will definitely work with him again.
Slobodan is an experienced, knowledgeable, and extremely capable developer. He rebuilt our code-heavy, slowly loading Divi site from scratch. Made it light and crazy fast. What a dude. We highly recommend him!
Bobi is outstanding! We have worked with him for over two years. He is direct, gives good advice, and is an excellent coder — he is a developer, so he does not do ongoing website administration, but I strongly recommend him for website development.
We've been working with Bobi on numerous projects for over a year and we are always very pleased with his work. I especially appreciate that he provides suggestions to make our sites run faster and better.
Slobodan was a remarkable developer to work with. He is proactive and motivated, very quick to understand my needs, learn the limitations of the setup, and identify solutions and work-arounds.
Bobi is a GENIUS about WordPress! He not only implemented the new design exactly as our UX/UI projected but also fixed bugs in the code we had without noticing. Every single day I received a follow up, making me feel confident that my product was in good hands.
Fantastic work. I was expecting the problem was bigger. And Bobi sorted it in 30 mins. I will hire Bobi again and again.
Bobi was extremely helpful for us in releasing the end product. He went above and beyond to help us launch our product to production. We are already ready to work with him for our next product.
Slobodan is a no frills kind of a person. Very focused, goal driven with a clear plan always in mind. The end product is exactly what you were looking for, delivered in a concise and timely manner.
We have hired a lot of developers before and I can honestly say that Slobodan was the best by miles... I highly recommend him to anyone who needs a developer that can go above and beyond for them.
Bobi did an excellent job helping us redesign and improve our website. He is reliable, trustworthy, and highly skilled. He has a strong understanding of WordPress development and the entire website development process. Communication was smooth throughout the project, deadlines were met, and the final result exceeded our expectations.
This freelancer took my ideas and brought them to life with his immense creativity. There is nothing he cannot do. He tackled new challenges by conducting thorough research and completed the tasks quickly. He is worth every dollar. He gets things done in a quarter of the time compared to other freelancers.
Slobadan's prowess as a developer for our website has been nothing short of outstanding. His mastery of coding languages, problem-solving abilities, and attention to detail have significantly elevated our project.
Slobodan is the best developer we have worked with. He was able to quickly understand our requirements, and he implemented them with skill and speed. We changed our requirements several times during the project, but Slobodan dealt with every change professionally and efficiently. 5 stars!
Slobodan delivered the Bootstrap site on time and exactly as per our demand. He's a very experienced, skilled, fast and professional developer. We will definitely work with him again.
Slobodan is an experienced, knowledgeable, and extremely capable developer. He rebuilt our code-heavy, slowly loading Divi site from scratch. Made it light and crazy fast. What a dude. We highly recommend him!
Bobi is outstanding! We have worked with him for over two years. He is direct, gives good advice, and is an excellent coder — he is a developer, so he does not do ongoing website administration, but I strongly recommend him for website development.
We've been working with Bobi on numerous projects for over a year and we are always very pleased with his work. I especially appreciate that he provides suggestions to make our sites run faster and better.
Slobodan was a remarkable developer to work with. He is proactive and motivated, very quick to understand my needs, learn the limitations of the setup, and identify solutions and work-arounds.
Bobi is a GENIUS about WordPress! He not only implemented the new design exactly as our UX/UI projected but also fixed bugs in the code we had without noticing. Every single day I received a follow up, making me feel confident that my product was in good hands.
Fantastic work. I was expecting the problem was bigger. And Bobi sorted it in 30 mins. I will hire Bobi again and again.
Bobi was extremely helpful for us in releasing the end product. He went above and beyond to help us launch our product to production. We are already ready to work with him for our next product.
Slobodan is a no frills kind of a person. Very focused, goal driven with a clear plan always in mind. The end product is exactly what you were looking for, delivered in a concise and timely manner.
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